McGraw-Hill networks

QuaraCORE was hired to perform rapid-fire revisions and develop new design solutions for the print, digital, and marketing components of Macmillan-McGraw-Hill’s Middle and High School social studies product suite, networks. We designed and delivered overarching preproduction phases of this program suite, and our team fully developed and delivered High School US History components and selected portions of High School World History components. Work included site maps, digital concepts and prototypes, digital skin designs, collaboration on builds, online workflow strategies, image selection, screen and page layouts, and responsive considerations. Finally, we shaped marketing concepts and coined the program's slogan, "Meets you anywhere. Takes you everywhere." Our team also prepared all focus testing materials for virtual market testing and preproduction confirmation.